The Client
The Goal
Essence is a social media travel and health influencer, dedicated to sharing their journey and inspiring others. They aimed to generate significant brand awareness and develop YouTube content to chronicle their experiences and history.
The goal was to create high-quality content for an organic content campaign that would help her monetize on YouTube.
What did we did
We worked together to brainstorm and develop creative ideas that would resonate with their audience and align with their brand.
Next, we served as the principal videographer and editor for the project. We capture footage to showcase the client’s travels and health journey. Additionally, we created b-roll footage that could be used to enhance the main videos, providing extra context and making the content more dynamic.
Our editing process focused on polished vlog style videos to build a relationship with her audience. We incorporated the b-roll footage seamlessly into the main content, enhancing the storytelling and visual appeal.
The Result
The results of our collaboration were impressive. The client’s YouTube videos garnered 10,000 views, demonstrating the high level of interest and engagement from their audience. The content reached over 1,000 unique viewers, expanding Essence’s reach and influence.
Furthermore, the client’s YouTube channel experienced significant growth, gaining 300 new subscribers over just two months. This growth not only increased her audience but also helped them build a strong community of followers who are interested in their travel and health journey.
